ERNST PRIMOSCH
CEO & Founding Partner
Visionary, Entrepreneur, Top-Tier Advisor
Ernst Primosch, Founder and CEO of the Bureau of Communication, is the driving force behind our mission to become one of the world’s leading advisory firms. As a certified management consultant, he ranks among the most accomplished and experienced brand and communications advisors in Europe.
Ernst Primosch’s expertise lies in strategic top-level advisory for corporations, institutions, and senior executives. His core competencies include:
Brand Development & Positioning:
Analysis, positioning, and repositioning of brands, as well as the development and execution of holistic brand strategies.
Reputation & Crisis Communication:
Advising in critical situations, risk management, and safeguarding corporate reputation.
C-Level Coaching & Governance:
Personal advisory services for board members, executives, and supervisory or administrative boards.
Specialized Communication Areas:
Capital markets communication (investor relations), public affairs, employee communication (labor relations), and change management.
He brings extensive international experience from both industry and consulting, including roles as Global Head of Communications at Henkel, as well as CEO of Hill & Knowlton Strategies and Edelman Germany. His client portfolio includes nearly 400 companies, among them numerous DAX corporations and global brands such as Siemens, Novartis, Ford, Shell, Unilever, and Facebook.
His impressive professional journey has taken him across Europe, the United States, and Asia, providing him with a unique breadth of experience spanning industry, associations, and consulting.
While still studying at the Vienna University of Economics and Business, he founded his first communications consultancy, “Success.” After completing his studies, he moved into industry, where he laid the foundation for his outstanding reputation as a brand and communications expert.
His most notable achievement was undoubtedly his tenure as Global Corporate Vice President at Henkel, a Fortune 500 and DAX-listed company. There, he was globally responsible for Corporate Brand Management, Corporate Communications, and CSR. Under his leadership, Henkel successfully transformed from a German chemicals company into a global FMCG and technology group.
His consulting career began around a decade ago as CEO and Chairman of Hill+Knowlton Strategies, followed by his role as CEO of the internationally renowned advisory firm Edelman. Under his leadership, both organizations were restructured and developed into top-tier consultancies in the communications and branding industry.
Ernst Primosch has developed and implemented tailored solutions for nearly 400 companies, including industry leaders such as Siemens, Novartis, Pfizer, Merck, FMC, Ford, Shell, HP, Unilever, Bayer, Bosch, KPMG, Linde, Lanxess, IKEA, Tata, Huawei, Northrop Grumman, Nord Stream, K+S, Singapore Airlines, Australian Tourism, Brand South Africa, GSK, Nestlé, Lindt, ALDI, Lidl, REWE, RWE, thyssenkrupp, Vodafone, Comdirect, Deka, UBS, Salesforce, NetApp, PayPal, and Facebook.
His teams have received numerous national and international awards for their outstanding work. In addition, he contributes—whenever his schedule allows—as a lecturer at universities and as a member of international bodies, including the prestigious Arthur W. Page Society in New York.
Ernst Primosch is more than an advisor—he is a visionary, an entrepreneur, and a pioneer of excellence in communication and brand management. His unwavering commitment to excellence not only drives him personally but also forms the foundation of the Bureau of Communication. We are proud to bring his expertise and dedication into our mission of guiding clients on their path to success.